Partner with us

SonaSafe is building a quality-led Australian partner network for warehousing and distribution, with selected partners helping customers assess, pilot, install, support and roll-out at scale a premium forklift safety platform powered by sonar.

Why partner with SonaSafe?

A growing customer need. Premium safety solution.
A practical partner pathway.

Customers are under increasing pressure to improve forklift and mobile plant safety. Many are looking for solutions that go beyond signage, training and warning alarms. SonaSafe gives the right partners a differentiated, premium safety platform that can be sold through a consultative, pilot-led model.

Premium differentiated product

Sonar-led accuracy, configurable deployment and proven safety outcomes support a value-led sale - not just a low cost warning device.

Multiple revenue streams

Product supply, installation, configuration, service, support and recurring software or reporting revenue where agreed.

Pilot-led sales model

Customers can validate performance before scale, reducing buyer hesitation and helping partners move from interest to rollout.

SonaSafe-controlled qualification

Enquiries route through SonaSafe first to protect customer experience, partner allocation and opportunity management.

Stronger customer conversations

Move beyond equipment supply and service into consultative forklift safety improvement.

Become a Partner

Who we are looking for

SonaSafe is best suited to partners with established customer relationships in warehousing, logistics, distribution, forklift sales or hire, fleet service, warehouse safety or industrial safety solutions. The ideal partner has credibility with operational decision-makers and the capability to support customers through assessment, pilot, installation and ongoing service.

How the partner pathway works

Partner – led delivery, SonaSafe-controlled qualification.

Step 1

Register interest

Tell us about your business, territory, customer base and capability.

Step 2

Qualify fit

SonaSafe reviews partner fit, territory, customer base and alignment.

Step 3

Commercial model discussion

Review pricing, margins, opportunity protection, training and support responsibilities.

Step 4

Pilot planning

Identify a suitable first customer candidate and agree the pilot pathway.

Step 5

MOU and onboarding

Formalise roles, responsibilities and pilot conditions before customer activity begins.

Step 6

Pilot, prove and scale

Run the first pilot with SonaSafe support, then move toward authorised partner rollout where appropriate.

Partner support and enablement

A forklift safety system you can confidently introduce, install and support

Partners are not expected to work alone. SonaSafe provides product guidance, sales support, pilot support, technical escalation and training. As partners progress from pilot involvement to authorised rollout, training and authorisation requirements increase to protect customer outcomes and product performance.

Product and sales enablement.
Technical onboarding for pilot support.
Advanced training and authorisation for rollout, installation and support.
Deal registration and customer-originated opportunity protection.
Co-marketing and demand generation support where agreed.
SonaSafe escalation for advanced technical issues

All enquiries route through SonaSafe first

SonaSafe manages lead qualification, partner allocation, territory review and deal registration centrally. This protects the customer experience, ensures the right partner is matched to the right opportunity and avoids confusion in the market while the Australian channel develops.

Interested in becoming an authorised SonaSafe partner?

Register your interest and we will review your fit, territory and existing customer base before arranging the next conversation.

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Or simply call SonaSafe on 1800 288 443